Visual aesthetics can improve the productivity of employees. This can be achieved through product and sales images, motivation and inspirational messages, mantras, and landscape scenes. All of these techniques can be produced in cost effective ways through vinyl graphics, decals, banners, and magnetics. See More
Are you considering political yard signs for your next campaign? Durable, weather-resistant advertisements with the ability to spread a message as far as people are willing to place them, yard signs are an inexpensive, yet effective tactic. Beyond the various studies testing the effectiveness of political yard signs in increasing voter turnout and candidate popularity, […] See More
You have a vision for the future of your business and decided to invest in advertising. There’s a perfect real estate placement for signage, and all you have left to do is order it. You do a little internet research on where to buy your finished sign and end up in a wormhole. Printing on […] See More
Whether you are a real estate agent, homeowner advertising a yard sale, or a citizen running for office, yard signs have an amazing way of getting the word out. Mel Kahn, who is a political scientist, has stated that lawn signs help build name recognition. With each sign, it increases name recognition by 6 to […] See More
Political yard signs, especially at the local race level, are all about name recognition. From a design standpoint, it’s a pretty easy formula: spell out the name + a standard color = success! But be careful when you stray from the formula, you run the risk of diluting the message. Staying simple allows those seeing […] See More
Most people will recognize a brand based on the colors that brand is known for. For example, McDonalds uses red and yellow, UPS brown, and Home Depot orange. Why are the logos/brands a certain color? What is the meaning behind the color? The information in the article from Shutterstock’s blog provides insight into the psychology […] See More
Contrast is an essential element in sign legibility. You would think this is a no brainer, but many times we see black and blue or orange and yellow sign along the side of the road, what was the message? No idea!! When selecting colors, we suggest you use one very dark color and one very light […] See More
Dealer license plate inserts are an essential item in the auto sales business and are rolling advertisement for dealerships. Dealers don’t have to settle for the stock inserts as customers create their own custom design with a free virtual art proof. Spot color silkscreen license plates are a fantastic advertising tool that is proven to […] See More
People are affected psychologically by the colors presented to them in advertising promotions. One of the first considerations in choosing the right color combination is the level of visibility that will be created. By contrasting a light color font or graphic on a dark background or a dark font or graphic on a light background, […] See More
