Whether you are a real estate agent, homeowner advertising a yard sale, or a citizen running for office, yard signs have an amazing way of getting the word out.

Mel Kahn, who is a political scientist, has stated that lawn signs help build name recognition. With each sign, it increases name recognition by 6 to 10 voters. The main thing candidates need to do is improve their name recognition, and yard signs are a great way to do it. Typically candidates running for President do not really need the recognition of yard signs with all the media coverage, but when then-Senator Barack Obama ran for President, he was not a top tier candidate and most did not know who he was, so yard signs were used successfully in his campaign.

The same goes for real estate agents, even though 90% of people find home listings online nowadays, they are still extremely effective if you just happen to be driving by a house with a for sale yard sign in it. It piques the drivers interest and either they call the number listed or once they see the sign they break out the smart phone and look up the address.

As you can see, yard signs work and will do so for quite some time. Do you have a yard sign that you need printed? Contact us for a quote today.

Leave a Reply

Your email address will not be published. Required fields are marked *